MIROX
A platform that runs Amazon PPC advertising autonomously and explains every bid it makes with clear performance reports.
A marketing website, advertising dashboard and multi-agent backend for Amazon sellers. Behind the dashboard, 16 AI agents share the work of running an account: watching supply, forecasting demand and setting bid tactics and strategy, each leaving a decision trace the seller can read. The bidding logic comes out of extensive algorithm research into optimal PPC bid management. Simulation Mode lets sellers review decisions on their own account before enabling execution.
THE CONTRIBUTION The whole product: marketing website, seller dashboard and a backend of 16 AI agents, plus the algorithm research behind optimal PPC bid management.
Work done before Girih Systems was founded.
Mirox runs Amazon PPC advertising for sellers autonomously and explains every decision it makes. Explainable AI bidding sits next to campaign management, revenue and advertising metrics and performance charts, so a seller sees not just what changed but why.
The whole product, end to end: the marketing website, the seller dashboard and the backend behind it, where 16 AI agents share the work of running an account, from supply checks and demand forecasts to bid tactics and strategy, each leaving a decision trace for every bid change. The bidding logic is the result of extensive algorithm research into optimal PPC bid management. A Simulation Mode lets a seller review decisions on their own account before enabling execution.
AI in a business tool only works when people can check it. Mirox is an example of the pattern we use in our AI and automation work: specialised agents with narrow jobs, a log of the reasoning behind every decision, and a human switch before anything runs for real.
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